Lush was a mock project, re-branding the cosmetic store Lush.
The brief was to update the look and feel of Lush to create a stronger brand reflective of their current targeted demographic. The challenge was to seamlessly integrate the multiple sub-brands into one holistic brand
For this project I acted as Team Leader, as well as producing the:
Updated Logo (Black Version)
Updated Logo (Blue Version)
Updated Logo (Pink Version)
Updated Gift Cards (featuring Lush's Core Values)
Updated Social Media Icon (square)
Updated Social Media Icon (circle)
Updated Wrapping Paper
Core Values (Fresh)
Core Values (Animal Cruelty)
Core Values (Ethical Buying)
Core Values (Handmade)
Core Values (100% Vegetarian)
